Marketing Manager, ISIC Student Services - Hiring in process/Finished, not possible to apply

About ISIC

ISIC, International Student Identity Card, offers over 150.000 student benefits in 130 countries around the world. Our purpose at ISIC is to increase intercultural understanding and educational opportunities for students, and to make student life better across the globe. We partner up with educational institutions and benefit partners to help us achieve these goals. ISIC is endorsed by UNESCO. 

The team

In the Nordics and the Netherlands, ISIC Association is represented by student travel agency KILROY, and the ISIC team that serves all six markets is situated in Helsinki. Your colleagues will consist of both KILROY travel agency staff and other ISIC Association members around the world. We work closely with Frank student services as well.

The ISIC team itself consists of four professionals with ambition to make the student life better and help broadening horizons for students. In our free time, we like to study, read, go climbing and hiking, drink tea & pepsi max, and to travel and meet new people when we can. Inclusivity, education and internationality at large are important values for us both personally and in our work.  

As our Marketing Manager is taking a study leave to complete their PhD, we are looking for a Marketing Manager for a temporary position of 12 months to join us in making student life better in the Nordics and the Netherlands. The position is situated in central Helsinki.

About the position

ISIC’s Marketing Manager is responsible for a range of marketing activities in the Nordics and Netherlands, such as producing and implementing web content (in English and at least one Nordic language), search engine optimization (SEO), social media marketing (Facebook, Instagram), email marketing (newsletter and CRM) and analyzing, defining and planning actions based on web statistics, market trends and overall strategy. The scope is wide and the Marketing Manager has the support of KILROY’s marketing team including CMO, as well as Head of ISIC.

A successful ISIC Marketing Manager is able to keep multiple processes running simultaneously. They can visualize, articulate, and solve both complex and uncomplicated problems and concepts and make decisions that are sensible, structured and based on available information. They are able to communicate clearly and constructively and proactively develop relevant competencies to grow. In such a varied field of tasks, both flexibility and productivity, a.k.a. getting the work done in time, are definite success factors.

A successful ISIC Marketing Manager is an excellent writer. They possess an uncanny nose for developing relevant content for students in the Nordics and Netherlands.

About you

ISIC is all about student life. We wish our Marketing Manager to be able to relate to students, their needs and behavior and have the following competences/background:

• Experience working on both strategic and tactical projects to drive traffic and conversions on site
• Experience working in a CMS (e.g. Umbraco and Wordpress)
• Experience working with email marketing and automation
• Experience with paid advertising (e.g Facebook Business Manager and AdWords)
• Comfortable navigating in Google Analytics
• Basic understanding and use of Adobe Photoshop
• Writing engaging content comes naturally to you and you understand the principles of SEO
• Motivated by analyzing the performance of your projects and initiatives
• A degree within marketing and/or communication

Fluency in at least one of the Nordic languages or Dutch and most importantly, in English.

Experience in content creation in English, speaking additional Nordic or Dutch languages, and living in another country as a student or otherwise are advantages when applying for the position.

We offer

A truly international working environment – you will be marketing to students from all Nordic countries and the Netherlands Driven colleagues who strive for inclusivity and take their work seriously, while having a moment for a good laugh too Introduction program and continuous training, with the support of KILROY’s marketing team A workspace in the heart of Helsinki Membership of KILROY Nutcrackers, the recreational club of KILROY staff Lunch-, travel- and other benefits.

The process

We will review all applications during the application period and begin to do short first-round interviews as candidates who match our profile appear. We will notify all applicants on the week following the end of application period as to the next steps. Altogether there will be three rounds of interviews, and we hope to conclude the process latest by mid-February. We are aiming for the right candidates to begin their work on March 1st latest but are ready to be flexible with the schedule - finding the right people for the team comes first.

Information

Questions about the position are answered by Niina Laine, Head of ISIC, nila@kilroy.fi.

Please submit your CV and application in a form of your choice with a salary request. We will close the application when we find the right candidate.

Read more about

ISIC

KILROY 

Frank