Marketing Manager

KILROY is looking for you!

Are you a driven marketing professional with a passion for travel and lifestyle? KILROY is looking for a Marketing Manager to bring our brand strategy to life in the Belgian market. This is a role for someone who combines strategic thinking with a hands-on mindset and knows how to connect with adventurous spirits seeking unique and meaningful travel experiences. 

About KILROY 

KILROY is your go-to travel brand for young-minded people, looking for life-defining adventures anywhere in the world. We've always believed that travel has the power to shape people – and people have the power to shape the world. We help break down borders, shift perspectives, and open minds. Whether it’s through shared adventures, meaningful cultural experiences, or stepping out of your comfort zone, a journey with KILROY is a step toward a more connected, curious, and open-minded world.  

Our centrally located shops and offices are where travel dreams come true. This is where we meet customers face-to-face, and help them plan the kind of adventures they'll never forget. We’re a close-knit team who keep things relaxed but professional — we support each other, and we care deeply about the trips we create. Everyone here has their own travel journey, and we bring that passion into every conversation. That’s how we bring the power of travel to life — the KILROY way.  

Read more on what it’s like to work in KILROY: Vacatures en stages - werken bij KILROY 

What You’ll Do 

As Marketing Manager, you’ll be responsible for executing the marketing strategy in Belgium. In close collaboration with the central marketing team and the local Sales Manager, you’ll develop and roll out campaigns (both online & offline) that strengthen our brand, drive engagement, and ultimately lead to quality leads and online sales. You will do this by driving traffic traffic fromthrough digital channels, paid as well as organic, in an efficient and consistent way.    

Your responsibilities will include: 

• Collaborating with the Head of Marketing (in Copenhagen) to manage the marketing budget and ensure resources are allocated efficiently across campaigns, channels, and content. 
• Executing paid digital marketing campaigns on Meta, YouTube and TikTok 
• Optimize paid search on Google together with our performance marketing agency  
• Analyzing campaign performance and continuously adjusting tactics for optimal results. 
• Monitoring market trends, competitor activities, and customer behavior in the travel industry. 
• Ensuring consistent brand messaging across all local marketing initiatives. 
• Working with local and central teams on promotions, campaigns, events, and content creation (such as blog posts, videos, and organic social media). 
• Building strategic partnerships with businesses and influencers to amplify marketing efforts. 
• Being an active member of the local leadership team, contributing to broader organizational initiatives. 

Who You Are 

• You have experience in marketing (both online and offline), ideally in B2C or within the travel/lifestyle industry. 
• You’re both creative and analytical, with the ability to translate insights into action. 
• You understand what resonates with young professionals  andprofessionals and youthful adventurers.You know how to inspire them through compelling storytelling and relevant content. 
• You’re proactive, results-oriented, and a strong team player. 
• Experience with performance marketing, full-funnel marketing, content strategy, and event marketing is a plus. 

What We Offer 

• A dynamic role within an international travel brand with a strong purpose and clear values. 
• A meaningful job – where “Power of travel” is “key”  
• 20+6 vacation days and 4 extra days to satisfy your travel itch. 
• Competitive salary (CAO 200), bonus program, and health care insurance. 
• Meal vouchers & Eco vouchers. 
• Active staff association with great focus on social events and activities. 
• The opportunity to have a real impact on our growth in Belgium. 
• A comprehensive onboarding program to get you up to speed with our culture, tools, and products. 
• A personal development plan aligned with your career goals. 
• Attending in internal and external programs such as Marketing Summit and Leadership training etc,.. 

Next step 

If you are excited about this opportunity and can see yourself add value to this position, go ahead and apply as soon as possible. You do this by filling out the form and uploading your cv through this link. If you choose to utilize AI in assisting writing a cover letter for you, please make this an example of prompting skills to make the text both authentic, insightful and personal.  

Deadline for doing this is July 1st. 2025 – but we are reviewing and interviewing on an ongoing basis so please don’t hesitate to submit your application. Final rounds of interviews will be in the first week of August. Possible start date:  August 18th or September 1st.  

 We look forward to hearing from you!